At the same time, many generative video tools also highlight questions and challenges around content ownership and copyright.
Some of these have become a key part of larger discussions on the development and evolution of AI-powered tools.
The company is also debuting two new Firefly plans and previewing one more.
Firefly Pro increases the limit to 7,000 credits and up to 70 five-second videos for $29.99/month.
A key differentiator for Adobe users will be the seamless integration with other apps across the Adobe suite.
The new Generative Extend feature in Premiere Pro is a great example of this.
For the creative professionals who rely on Adobe for their work, that’s an important step.
you’ve got the option to follow him on Twitter@bobodtech
