FBI has been demanding Apple to unlock the iPhone 5C of the San Bernadino suspect.
NYtimesstated that Apple considers security as a worldwide marketing approach.
Apple is taking new security steps so that battle with government.
Also, this new security approach will also encourage investors and the users.
We dont want to break anyones encryption or set a master key loose on the land.
Apple also has got support in encryption battle from various reputed companies like Google, Facebook and others.
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