However, the US tech giant still managed to sell more flagship premium-priced models during the same period.
CIRP defines flagships as “the most current model family” for each vendor.
For Apple today, this means the iPhone 15 family.
Before the September 2023 launch of the iPhone 15, the iPhone 14 models were Apple’s flagships.
It will be interesting to see if this update can challenge Samsung’s dominance in the mid-range market.
