Walmart, along with its Sam’s Club warehouse chain, has been a significant retailer of Vizio products.

Walmart aims to enhance its ad capabilities via Vizio’s SmartCast OS, which offers users free ad-supported streaming.

Vizio and Walmart have maintained a successful business relationship for years.

Walmart confirms Vizio acquisition for $2.3 billion

The company is set to share its latest earnings report at the end of the month.

Walmart stock was largely unaffected by the news, hovering around $168 per share as of this writing.

Image credit:Michael Steeber,Nicolas Leclercq